Turn lash tutorials into a repeatable product line. HeyMe Beauty helps you build a social-commerce-ready collection of DIY cluster lashes, pre-glued clusters, tools and branded packaging—starting with samples and low-MOQ testing.
• Fast-moving bundle ideas for tutorial-led demand
• UGC-friendly packaging with a QR tutorial space
• Sample-first, low-MOQ private label planning
• Factory-direct support from product selection to repeat orders
Launch a Small, Filmable Lash Collection First
For a social-commerce launch, more SKUs do not always mean more sales. Start with a clear style story: one natural everyday look, one lifted cat-eye look and one textured statement look. Add a simple application path and a refill option so creators can demonstrate the product in seconds and customers know what to buy next.
Fast-Moving Lash Bundles to Test First
Choose a starter bundle that matches your customer’s confidence level and your content angle. We can help you select ready styles, build a brand-ready packaging brief and prepare samples before you commit to a larger production plan.
Low-Risk Creator Starter
Pre-Glued Try-On Kit
Bond & Seal Tutorial Kit
Refill & Repeat Bundle
Creator Seeding Sample Set
| Bundle | Best for | What to include | UGC moment | Packaging direction | Copy-ready positioning | Sample brief |
|---|---|---|---|---|---|---|
| Low-Risk Creator Starter | New brands needing a simple first offer | 3 lash-map SKUs: Soft Wispy, Natural Lift, Cat Eye; branded insert card; optional QR tutorial area | Three-look comparison and “Which map are you?” prompt | Slim color-coded cartons or a sample book | Three looks. One easy way to find your signature lash map. | Confirm target price, customer skill level, and preferred style direction. |
| Pre-Glued Try-On Kit | Beginners, travel buyers, and fast-demo content | Pre-glued cluster selection, map guide, applicator option, and a clear “what’s inside” panel | Open-pack-to-style reveal | Moisture-protective packaging suitable for the selected product | A simple try-on kit for the customer who wants a clear first step. | Confirm compatibility, storage, shelf-life, and market-specific labeling. |
| Bond & Seal Tutorial Kit | Customers wanting a complete DIY routine | Cluster lashes, compatible bond/seal options, applicator, product-specific instructions, and QR tutorial-card space | Choose map → apply → reveal the finished look | Structured tray with a clear accessory compartment | Everything your customer needs to follow one simple lash routine. | Keep adhesive claims, ingredients, and safety instructions product-specific. |
| Refill & Repeat Bundle | Brands building repeat purchases after the first kit | Refill tray or pods in best-selling maps, clear style names, and compatible accessory cross-sell space | “My last set vs. my refill” video | Compact refill packaging visually linked to the first kit | Keep the look. Restock the map. | Plan refill SKU names before launch to reduce reorder confusion. |
| Creator Seeding Sample Set | Founder launches, affiliate seeding, and wholesale presentations | 2–3 styles, a clean brand-story card, packaging mockup, and QR link to a creator brief | First-look unboxing, packaging close-up, and style vote | Photogenic sample book or magnetic kit box | Send a first look that makes the next video obvious. | Use for controlled sampling and feedback—not as a substitute for final product approval. |
Packaging Made for Unboxing, Tutorials and Repeat Orders
Your box is part of the content. Use a clear style name, a visible lash-map cue, a front-facing logo area and a QR tutorial space. Color-code refills and keep the tray layout easy to show on camera. For kits with adhesive or liquids, confirm the required usage, ingredients and market-specific labeling before production.
Give Creators a Video Idea with Every Kit
A creator should be able to understand the product story in one glance: what look it creates, who it is for, what comes in the kit and what to film next. Build your insert card and QR landing page around before-and-after framing, style comparisons, unboxing and a simple refill reminder.
Map Match
‘I wanted a lifted look without guessing the lash map—here are the three maps in this kit.’
First-Look Unboxing
‘This is what I want customers to see before they even open the lash kit.’
Three Looks, One Face
‘Same eye shape. Three lash maps. Which one would you wear?’
From Sample Plan to Repeat Order
Define Your Launch Plan
Share your target customer, retail price point, and launch goals so we can recommend the right lash styles and quantities.
Select Your Starter Bundle
Choose a small product bundle and packaging direction that fits your brand positioning and budget.
Approve Samples & Details
Review lash samples, lash maps, packaging artwork, and print details before production begins.
Reorder Winning Styles
Launch your collection, track your best-performing content and styles, then replenish the products your customers buy most.
Build a Lash Brand That Looks Ready to Sell
HeyMe Beauty supports factory-direct private label projects with ready lash styles, custom logo and packaging options, sample confirmation and repeat-production planning. Whether you are testing a first creator launch or adding a new DIY category, we help turn your product idea into a clear sample brief.
Questions TikTok Lash Brand Sellers Ask Before Ordering
Yes. Start with a small, testable range of DIY cluster lashes, pre-glued options or a complete kit. Share your target customer, desired style and launch plan, and we can help you prepare a sample brief and packaging direction.
Start with three distinct lash-map stories: a natural everyday option, a lifted cat-eye option and a textured statement option. Add a clear style card and choose a refill path before you expand the range.
Yes. We can help you plan packaging with a visible logo area, clear style naming, tray layout, insert card and a QR tutorial space. Confirm final printing, product information and market-specific labeling before production.
Depending on the selected product, you can customize lash styles, length mapping, tray layout, logo, labels, boxes, sleeves, inserts and packaging direction. Confirm feasible specifications through samples before bulk production.
Yes. A sample-first plan lets you review style, curl, length map, packaging direction and logo placement before you approve a larger order. Ask for the sample options that fit your exact product and packaging plan.
A QR code area can be planned into the packaging or insert card for product tutorials, creator briefs or reorder information. Make sure the linked page is mobile-friendly, available in your sales market and aligned with your final product instructions.
We can help you document the approved style, packaging direction and sample details so you can plan a clearer repeat-production request. Confirm final specifications and quantities with the sales team for each order.
No. TikTok and TikTok Shop are used only to describe a potential sales channel for buyers. HeyMe Beauty is not affiliated with, endorsed by or sponsored by TikTok or TikTok Shop.
Ready to Test Your TikTok Lash Brand Idea?
Send your target style, packaging reference and expected launch date.